About Us
Who Are We
The Encouragement Company is a life coaching and business consulting firm specializing in corporate wellness, leadership development, and burnout prevention. We combine traditional counseling and coaching with Human Design and Intuitive Self-Mastery to help professionals, leaders, and people-centered organizations reduce stress, improve performance, and achieve lasting well-being.
Our Mission
Through 1:1 coaching, Human Design consultations, professional development workshops, skills training, community resources, and wellness retreats, we empower individuals and teams to manage energy, prevent burnout, and align with purpose so they can live, lead, and work at their best without sacrificing mental or physical health.
Our Vision
Our vision is simple: to help everyday people better understand themselves so they can connect to the right work, the right relationships, and the right opportunities that bring out the absolute best in them. When people feel aligned, they show up with more confidence, more joy, and more power to make a difference.
Our Team
Allah-mi Basheer
Intuitive Self-Mastery Coach
Executive Life Coach | Intuitive Strategist | Founder & Chief Executive Officer at The Encouragement Company
Most people know me as that real-talk, no-nonsense coach who “somehow always has the answers,” but honestly? I just ask really good questions. With 30+ years experience in traditional counseling and life coaching — coupled with my Human Design expertise — I create transformative teaching and learning experiences that spark real introspection and makes deep personal change feel possible.
Before all of this, I was doing what a lot of high-functioning folks do: setting goals, working long hours, securing the bag, checking every box… and still feeling like something was missing. Eventually I realized I didn’t just need a break — I needed peace. I needed freedom.
I wanted a life that felt like mine.
Now I help other people find the same.
Victoria Lee
Human Potential Coach
Executive Life Coach | Human Design Specialist | Chief Programs Officer at The Encouragement Company
I believe transformation starts with meeting people exactly where they are. With Human Design training that spans both foundational and advanced levels, I support everyone from beginners staring at their bodygraph for the first time to seasoned students hungry for deeper understanding. My favorite clients are those who know they’re ready for change, but feel overwhelmed by the triangles, squares, and lines on the page—and need someone to help them see how it all connects to the real, lived story of their lives.
Communities We Have Impacted